SLURP, the innovative Korean skincare brand, brought on The City Unlimited to concept and produce a global holiday campaign for their limited-edition Holiday Gift Box. The creative brief: imagine a surreal, transformative moment where an entire city turns silver—mirroring the product’s sleek, radiant packaging.
THE DELIVERY:
In collaboration with our VFX partner APT3D, we brought this vision to life by blending live-action production with high-end visual effects. The result was a striking cityscape-wide transformation—where buildings, streets, and even the sky shimmered in chrome, symbolizing clarity, luxury, and seasonal renewal. The campaign served as SLURP’s global hero spot for the holidays, merging beauty-world elegance with cinematic spectacle.