Essence Communications tapped The City Unlimited to bring editorial and branded stories to life for their Black Women in Sports platform—spotlighting legacy, access, and cultural impact at the highest levels of athletic achievement. The ask: deliver premium content that could live across Essence channels and brand partner campaigns.
THE DELIVERY:
The City Unlimited led production and post on three distinct, high-impact videos
NFL Quarterback Lamar Jackson Shines Far Beyond The Field
A full-length, intimate conversation with the Baltimore Ravens star discussing influence, identity, and support for Black women in sports.
NCAA Elite 8 x Coca-Cola
A branded content piece blending courtside energy with Essence’s editorial voice, captured during the NCAA Women’s Basketball Tournament in partnership with Coca-Cola.
Inside coverage of the Olympic Team USA Summit, celebrating the presence and power of Black women athletes on the global stage.
